Gaaya
Introduction
Gaya is a real tech venture that works for a sustainable environment. The platform is specifically designed as a one-stop for all the services related to real estate activities. The company works to promote sustainable environment-friendly building works. Their services extend from purchasing and selling property to building and renovating existing properties.
Approach
Gaya approached us intending to expand their business to the next level, by revamping their website and exploring new marketing strategies with DCOD. Our task was to put forward the idea of ‘sustainability in the real estate sector in every strategy we are developing.
We began our work by redesigning the website to get an appealing look by keeping the insight given by Gaya. Webpages were so designed that a customer who reaches the platform will get to know everything about the client, by just scrolling. We have optimized the platform with relevant keyword analysis and SEO tools. Our social media campaigns were focused on the need for an environment-friendly outlook in the real estate sector showing the projects finished by Gaya.
Results
The results we got were so satisfying that within 2 months the website’s organic traffic reached up to 60k with a conversion rate of 53%. The social media campaign that we devised was so effective in diverting the viewers to potential customers.
